Read the 2025 State of Organic Produce Report, published by the Organic Produce Network, to gain insights into 2025 organic retail performance, top-performing organic produce categories, sales and volume growth by commodity, regional growth patterns, and year-by-year trends.

This webinar, produced by the Community Alliance with Family Farmers (CAFF), introduces high level sales concepts, from determining the ideal customer, creating a value proposition, and preparing the product. It will outline several top marketing channels, and will discuss food safety considerations, packaging, insurance, payment terms, and logistics for each.

The overall goals of this project are to (1) optimize potato yield without using chemical herbicides or fertilizers, and (2) disseminate the knowledge and results generated from this study to farmers and agricultural professionals throughou…

The Organic Trade Association’s 2026 Organic Market Report reveals another year of strong momentum for the organic sector. The report is packed with insights and analysis, including comprehensive sales data across nine major product categories; top-performing categories; market trends; global trade dynamics; and outlook on sales growth and market share across product and retail channels.

Learn how to effectively communicate your farm's availability to wholesale buyers in this virtual workshop. Whether you're new to wholesale or looking to improve your buyer relationships, this session will help you create clear, professional availability lists and marketing materials that make it easy for buyers to say yes.

Mastitis is considered to be the most costly disease affecting the dairy industry with annual losses in the United States exceeding $2 billion (Philpot, 1984). Losses stem from milk discard, drug costs, veterinary care, increased labor, and…

Choosing and maintaining the right business structure for your farm operation lays the foundation for a stable, resilient farm business. SARE’s Farmers’ Guide to Business Structures: LLCs, Corporations, Partnerships and More, will support you throughout this process. Learn about the different types of business structures, and receive guidance on selecting the best one for your farm.

A strong online presence helps farms of all sizes reach customers, strengthen relationships, and grow sales. This workshop walks farmers through four key steps to effective digital marketing: creating a simple, functional website; building an email list; managing social media efficiently; and exploring low-cost paid ads.

Organic apple production in New York has remained small due to intense insect pest management challenges and limitations in NOP-compliant fruit thinning strategies. The objective of this project was to develop an integrated organic apple production protocol for New York growers that addressed these insect pest and fruit thinning challenges.

This factsheet, produced by ATTRA NCAT, presents case studies of four intermediaries that source and market local food. It examines farmer relationships, wholesale readiness, and scaling-up challenges, emphasizing that successful intermediated market relationships depend on clear communication, consistent product quality, food safety certification, and mutual commitment to supporting local agriculture.

Growing great food is only half the battle to achieve farming success. You also have to be an effective marketer. This webinar, presented by Susan Smalley, is designed to help small to mid-scale farmers who market directly develop a useful and cost-effective marketing plan.

Objectives 1) Test two options for reducing damage from Mexican bean beetle in the first year of release: a) Raise the release rate of wasps, and b) Apply one spray of a botanical insecticide to reduce the initial density of adult beetles,…