Direct Marketing Channels & Strategy for Organic Products
Content Source: eOrganic

Resource Explained
This publication outlines direct marketing channels and strategies for organic producers. It covers CSAs, farmers markets, u-pick operations, farm stands, restaurant sales, farm-to-school and institution programs, agritourism, and online marketing — providing an overview of each channel's advantages, startup considerations, and resources to help farmers develop effective single or multi-channel marketing strategies.
Region
Midwest, Northeast/Mid-Atlantic, Northwest, Plains, Southeast, West/Southwest
Topic
Business and Marketing
Year Published
2009



